FacebookTwitterEmailLinkedin In an exclusive interview, Ellie Besley-Gould, CEO of the Sustainable Shipping Initiative (SSI), highlights that the industry already demonstrates a high level of awareness around ESG. The SSI Roadmap outlines the key ESG priorities in shipping, covering interconnected areas such as the energy transition, ocean health, finance, transparency, and people and communities. Its goal is to identify coordination gaps, bring stakeholders together to overcome barriers, and develop shared reference points and practical tools. However, the real challenge for the industry is aligning incentives across the value chain so that improved performance becomes the commercially standard choice. As Ellie notes, sustainable practices should no longer be treated as exceptional; instead, they must be embedded in how vessels are financed, chartered, and operated across the market. RelatedNews SSI charts the progress made under the Hong Kong Convention in new report Future-ready seafarers: Bridging technical excellence and human competence var jnews_module_21368817_0_6a0479d11f50d = {"header_icon":"","first_title":"Related","second_title":"News","url":"","header_type":"heading_8","header_background":"","header_secondary_background":"","header_text_color":"","header_line_color":"","header_accent_color":"","header_filter_category":"","header_filter_author":"","header_filter_tag":"","header_filter_cpt_post_tag":"","header_filter_cpt_tribe_events_cat":"","header_filter_cpt_web_story_category":"","header_filter_cpt_web_story_tag":"","header_filter_text":"All","sticky_post":false,"sticky_post_filter":false,"post_type":"post","content_type":"all","sponsor":false,"number_post":"2","post_offset":0,"unique_content":"unique1","include_post":"","included_only":false,"exclude_post":"21368817","include_category":"","exclude_category":"","include_author":"","include_tag":"3205,1613,1022,1745","exclude_tag":"","exclude_visited_post":false,"post_tag":"","tribe_events_cat":"","web